Our Newsletter January- April 2018 has arrived!


With this, our first newsletter of 2018, we wish you a Happy New Year, filled with good health, success, and lots of energy to implement your goals! We’re also starting off the year at full speed.

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Highlights: ti communication at SIETAR USA 2017 Conference


At the SIETAR USA Conference last week (18 to 21 October 2017) in San Diego, ti communication introduced its brand and US-based office to the intercultural industry in North America.

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ti communication sponsors SIETAR USA Conference 2017


Well-known as a frequent sponsor of SIETAR events in Europe, this is the first year for ti communication to sponsor a SIETAR USA Conference.

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ti communication goes USA


ti communication is growing transatlantically for you, with an office in Portland, Oregon, USA.
Our doors open there right now. With this fixed structure in North America, ti communication’s services will be targeted even more precisely toward your needs:

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Regional Cultures in the USA (5/5): The Far West and the America of Today and Tomorrow


The states in the Far West share a paradoxical position: They are dependent on access to the resources obtained through their lobbying in Washington, D.C.; at the same time, they have cultivated an identity of strong individualism and a rhetoric of independence from large, national politics.

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Regional Cultures in the USA (4/5): Central Conflicts and Developments in the 19th Century


Western expansion largely took place in the 19th century, and was characterized by streams of immigrants and the struggle for influence between the various cultures in the country.

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Regional Cultures in the USA (3/5): The Deep South, the Midlands and Appalachia


If you travel through the USA, you can still experience regional cultures: Despite a visual homogeneity of the same hotel, restaurant and retail chains, you can detect differences in communication styles, as well as work behavior, education and values. When coaching expatriates, I often observe that they are very surprised when “the” familiar USA (for example experienced in Boston) suddenly requires learning about a new culture in the same country when they move to another region (such as Charlotte).

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Regional Cultures in the USA (2/5): British Colonies Tidewater & Yankeedom vs. New France and New Amsterdam


As a European immigrant to the USA, I still experience the country with surprise, even ten years later. The reality is different that I expect; it does not fit into my thought process. Current social developments, political processes or bitter debates in the USA regarding things like the role of public schools or states also astonish many Americans. How do these dynamics develop?

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Regional Cultures in the USA (1/5): One Country, 11 “Nations,” 50 States


Have you never experienced El Norte, the Midlands or Tidewater in connection with the USA? Then welcome to this blog series!

In a total of five segments, you will discover that (as in every country) there are not just “the Americans,” and that today’s states harbor a variety of regional cultures. Discover more about the roots of this great country, and the effects that the history of its founding has had on American society and economy right up to the present. Myths will be examined, and apparent paradoxes in the country made clearer. I look forward to sharing my perspectives with you, based on more than 10 years of living and working in the USA.

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"Emotional intelligence for mutual understanding" - eMag Interview (6)


Life in a strange culture is full of the potential for unexpected social mistakes, the stumbling blocks in the professional paths of employees working abroad. Cross-cultural trainers are here to prepare our colleagues for unfamiliar territory and to help them reflect about other cultures based on existing clichés. The eMag series "Cultures, Communication and Clichés" is dedicated to this fascinating vocation. Today Sabine Amend speaks with us about cross-cultural learning strategies and tells us about the connection between cross-cultural skills and the development of emotional intelligence. Her specialty area: development of international leadership skills in the USA.

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